I thought that I would take a charge with LiveBlogging the Apple Special Event. Reminds me a lot of WWDC… Very Appley. 😉
So, the Apple Special event is about half an hour away, and I think that I saw the front of the line near the Venetian, but I think that I walked all the way to Colorado to the back… Kind of disconcerting.
Updates to come.
Well, even after being in the very back of the line, I still managed to get a seat on the second row… Same uber-trendy music available that I would expect from Apple… this will probably get started in here in about ten minutes…
I wonder how long it will take before Google shows me as a place for liveblogging the Special Event? It is getting a little more crowded as people start to show up. There is still a lot of seats though. To bad Mike and Juan couldn’t get in with me.
Looks like they are gearing to get going here.
9:55 am It is a MacWorld-style conference hall (aka very large). 3 Macs are on stage and set up to the right.
9:54 am People are being seated… “there are a lot of people. we thought we were far back on line, and then a ton more got on line. I think some people are going to be turned away”
There is over 800,000 paid Final Cut users…
It’s a Final Cut World.
NAB Demo Reel… Wow.
Half Nelson, 300, Letters from Iwo Gima…
Final Cut Server, built for Media Asset Management. Review and approve tools. and there are automated encoding and automation tools. Final Cuter Server is cross platform. Looks great.
$999 for ten users, and and $1999 for unlimited seats.
Final Cut Studio 2
ProRes 4:2:2 New codec for HD
Sony has a new HDCAM deck that will work with this.
Panasonic AVC-Intra same thing…
AJA has a Hardware based product called the ioHD Looks sweet…
Open Format timeline. Wow.
Smooth Cam one Final Cut
MoTrip, templates from Motion are editable in Final Cut.
Open Timeline wow…. there can not be enough wows here…
Cameras and light sources from Motion and 3D.
Vector Based Paint
Motion looks great, can’t wait to get my hands on that.
Soundtrack ADR supposed to be better.
Surround sound mixing with Soundtrack
Lots of 5.1 plugins
The new hud for audio edit abilities are looking very nice…
Neat Fireworks… Lol
Compressor is used for everything that is in the iTunes store.
Dynamic Overlays are now in Compressor.
Compressor 3 is 2.8x times faster then 2.
New GUI for Compressor
No update to DVD Studio Pro
History Lesson on FCP
New product called Color
REal-time professional color grading.
Cohen Brothers use FCP for everything.
Cohen Brothers video
It looks like you will be able to use Aperture like effects in FCP
Color looks great…
Tracking built in
Shake like interface. This must have been the acquisition of that color correcting company.
Wow. Can’t wait to play with Color.
Color to be part of FCS2
The reel one more time…